"Finding and pursuing your own True North is the key to leadership in all fields, whether in business, government, or the nonprofit arena."
— From the Foreword by David Gergen |
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"In True North, Bill George once again provides a roadmap for leadership in the 21st Century. The future belongs to leaders who want to win, without ever losing track of their own values. They will only follow authenticity; a person who leads with passion and purpose."
— Jeff Immelt, CEO, General Electric |
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"Bill George reminds us that compassion and understanding are as important qualities for business leaders as dedication and resolve."
— President Jimmy Carter |
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"Bill George and Peter Sims's True North is about a very different kind of leader...True North reveals just how powerful authentic leadership can be and, best of all, how to achieve it."
— Warren Bennis |
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"True North is an awe-inspiring gift to the world. The 125 men and women whose leadership journeys are so beautifully rendered in this book show us that we can have enormous impact without compromising our values—indeed, that we are more successful when we stay true to our ideals."
— Rosabeth Moss Kanter, Harvard Business School professor and best-selling author of Confidence: How Winning Streaks & Losing Streaks Begin & End |
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"True North is about the power of authentic leadership. Great leaders are defined by a sense of passion and purpose and by a profound desire to make a difference. Anyone can find their own True North, if you care deeply and love what you do. This book is a wonderful roadmap for how to get started on the journey."
— Andrea Jung, Chairman and CEO, Avon Products Inc. |
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"If you want to move your leadership in the right direction, read True North. It shows that you become a successful leader when you stay on course with your highest self."
— Ken Blanchard, coauthor of The One Minute Manager® and Leading at a Higher Level |
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"True North provides a new leadership paradigm and stories of our nation's best leaders. It is an inspirational, invaluable source of guidance for making a significant impact."
— Wendy Kopp, President & Founder of Teach for America |
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"I could not put True North down...Exquisite insight into the leadership potential that lies within most of us. "
— Arthur Levitt, former Chairman, United States Securities and Exchange Commission
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"The last book [James Nolan, CEO of Sara Lee Fresh Bakery] gave as a gift: True North: Discover Your Authentic Leadership... [Bill's] concept of authentic leadership is incredibly relevant in today's environment."
— as featured in USA TODAY's "What I read" by Patrice Gaines
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